So….. How do you get sponsorship?

For years athletes from all sports have been hunting that elusive deal to help them progress within their sport, and help pay for their training and competition entries, looking at what it takes to become the very best, but...

Regeneration at British Ski and Snowboard

It is one year on since Rory Tapner took on the Chairmanship of British Ski and Snowboard (BSS). When he sat down with Racer Ready at the London Ski Show last year he explained where he wanted to take...

Racer Ready – changing the way our coverage can be accessed

Racer Ready has been reporting on competitive winter sport since 2000 and in that time there have been a lot of changes in the way sport has been covered. The Social Media was not even on the horizon when...

Skullcandy and Red Bull Partner with Robbie Maddison on Record Breaking Jump

Freestyle Motocross pioneer Robbie “Maddo” Maddison is best known for his record-breaking jumps at iconic locations across the globe. Skullcandy welcomes fans to “Drop In” on Maddo’s latest stunt, as he sets a mind-blowing record for vertical drop on a motorcycle at...

Listex 2015 appeals to more from the Ski Industry

Where there is a will there is a way is the old saying and if the number of attendees at the 2015 Listex Meeting at The Snow Centre (Hemel) is anything to go by, the ski industry is looking...
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